Born in Switzerland, Italo Pertichini moved to Italy to complete his first artistic education at the art institute of San Giovanni in Fiore (CS) and then to complete his technical-aesthetic education at ISIA Institute in Rome: this double soul influences entirely his design activities. Indeed, its philosophy is to create objects that have simple shapes and have a strong funcionality. Pertichini says: "What is beautiful does not always work and what works is not beautiful. Beautiful and useful may seem reductive ... but has always been the essence of Design". His career begins with the collaboration with Gallotti and Radice studio since 1996 and until 2001 he was not only a designer but also a consultant. In 2001 he opened his own design studio in Milan: he deals with industrial design and interior design.